Brand: Entel
Role: Creative / Art Director
Role: Creative / Art Director
The Gossip Prepaid _
Entel Prepago had a refill plan that allowed you to be connected 30 days a month, but not everyone knew about this, it was practically a secret. To communicate this refill plan, we needed someone who can't bear to keep secrets, someone who is very gossipy. In Peruvian popular culture there is a character that has these characteristics,the Peruvian Robin. Thanks to him, the secret ceased to be secret.
Entel Prepago had a refill plan that allowed you to be connected 30 days a month, but not everyone knew about this, it was practically a secret. To communicate this refill plan, we needed someone who can't bear to keep secrets, someone who is very gossipy. In Peruvian popular culture there is a character that has these characteristics,the Peruvian Robin. Thanks to him, the secret ceased to be secret.
